Thursday, June 10, 2010

2010 HYUNDAI TUCSON EARNS IIHS “TOP SAFETY PICK”


Drive the 2010 Hyundai Tucson today at Titus-Will Hyundai in the Olympia Auto Mall!

The completely-redesigned 2010 Hyundai Tucson crossover has been a huge hit with consumers since its launch in December, and today received another accolade to add to its resume. The Insurance Institute for Highway Safety (IIHS) has awarded the 2010 Tucson a “TOP SAFETY PICK”—achieving the highest rating of “Good” in all crash test categories including the frontal offset crash test, side impact test, rear crash protection/head restraint rating and rollover roof strength test. Vehicles with a “Good” rating in this final test have roofs that can withstand a force equal to at least 4 times the vehicle’s weight. For comparison, the current federal standard is 1.5 times weight.

In order to be considered for an IIHS “TOP SAFETY PICK,” a vehicle must also feature Electronic Stability Control (ESC)—a safety feature that has been standard on Tucson since the fall of 2004. In fact, Tucson was the first compact crossover to offer this important lifesaving technology as standard equipment. This year, Hyundai has continued to innovate with the safety package on the Tucson, debuting new standard safety technologies such as Downhill Brake Control (DBC) and Hillstart Assist Control (HAC) on the 2010 model.

“The Tucson was the first vehicle in our lineup that so artfully combined state-of-the-art safety features, design and affordability,” said Mike Nino, Tucson’s Product Planning Manager. “The IIHS’ ‘TOP SAFETY PICK’ confirms what we’ve known all along—that the Tucson is an attractive CUV and both a safety and value leader in the market.”

The 2010 Tucson, priced from $18,995, comes well-equipped with standard safety equipment, including, six airbags, active front head restraints, four-wheel disc brakes controlled by an advanced four-channel ABS with Brake Assist and Electronic Brake-force Distribution (EBD), Traction Control , as well as the previously-mentioned ESC. IIHS has found that ESC reduces the risk of all fatal collisions by 49 percent and the risk of fatal single-vehicle rollovers of SUVs by 75 percent.

A total of six airbags are positioned in the Tucson’s interior. Dual advanced frontal airbags are complemented by front seat-mounted side-impact airbags and roof-mounted side-curtain airbags with new rollover sensors that cover both the front and rear seat rows. The combination of side and curtain airbags, which help protect the head and body during side impacts, can reduce fatalities by more than 45 percent, according to the IIHS.

Beyond its wealth of safety features, the Tucson’s basic construction adds to the protection of its passengers. Its steel unibody has integrated crumple zones and a high-tensile steel front sub-frame designed to work together to reduce the forces that typically reach the passenger compartment. The front side members have been enlarged and straightened to increase their impact absorbtion properties, and the center “B” pillars are designed as a one piece “internal roll bar” to create a safer cabin area for passengers. All four of the Tucson’s doors also have internal guard beams to protect passengers in a side-impact collision.

Olympia, If you're considering a Honda or a Toyota, you gotta check out Titus-Will Hyundai in the Olympia Auto Mall. According to a J.D. Power study, Hyundai ranks higher than both Honda or Toyota in quality. In fact, Hyundai is the #1 non-premium brand and #3 overall (Porche and Lexus are #1 and #2, respectively). Hyundai has a better warranty (10-Year, 100,000-Mile Powertrain) and costs less than both Honda and Toyota. If you live in Tacoma, Lakewood, Fort Lewis, Yelm, Olympia, Lacey, Tumwater, Shelton, Aberdeen, Chehalis, or Centralia, Titus-Will Hyundai in the Olympia Auto Mall is where you will find the best deals on a new or certified pre-owned Hyundai. Titus-Will Hyundai is located at the entrance of the Olympia Auto Mall in the former Saturn of Olympia building. It's worth the drive to the Olympia Auto Mall.

Call 1-866-965-AUTO or visit TitusWillCars.com to chat live with one of our super friendly sales assistants.

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